Ecosystem Services Market Consortium
Program Development Mapping Tool.
Program Development Mapping Tool.
Transforming static research into a powerful membership acquisition asset for project development.
Ecosystem Services Market Consortium (ESMC) is a membership-based organization advancing conservation practices through data-driven insights across the continental United States.
Ecosystem Services Market Consortium (ESMC) is a membership-based organization advancing conservation practices through data-driven insights across the continental United States.
Transforming static research into a powerful membership acquisition asset.
ESMC needed to prove membership value to prospects, but their valuable research was invisible to potential consortium partners.
Working closely with their Senior Director of Partnerships and Member & Social Impact Manager, we discovered the real challenge wasn't just making data accessible: it was transforming research assets into a strategic tool that could both serve existing members and attract new consortium partners nationwide.
Our discovery process
Through our structured discovery process we transformed a grant deliverable undertaking into a powerful membership acquisition engine that empowers their members to quickly engage with complex datasets.
Phase 1: Strategic alignment
We looked beyond initial requirements to understand the intersection of member needs and organizational growth objectives.
Through collaborative wireframing and system architecture reviews, we identified the dual opportunity: serving existing members while creating compelling value for prospects.
Phase 1: Strategic alignment
We looked beyond initial requirements to understand the intersection of member needs and organizational growth objectives.
Through collaborative wireframing and system architecture reviews, we identified the dual opportunity: serving existing members while creating compelling value for prospects.
Phase 1: Strategic alignment
We looked beyond initial requirements to understand the intersection of member needs and organizational growth objectives.
Through collaborative wireframing and system architecture reviews, we identified the dual opportunity: serving existing members while creating compelling value for prospects.
Phase 2: Intelligent systems development
Rather than building from scratch, we provided intelligent starting points with nationwide coverage and intuitive access to complex environmental datasets.
Our approach leveraged our deep understanding of conservation workflows and environmental datasets to transform the tool from regional compliance resource to national strategic asset.
Phase 2: Intelligent systems development
Rather than building from scratch, we provided intelligent starting points with nationwide coverage and intuitive access to complex environmental datasets.
Our approach leveraged our deep understanding of conservation workflows and environmental datasets to transform the tool from regional compliance resource to national strategic asset.
Phase 2: Intelligent systems development
Rather than building from scratch, we provided intelligent starting points with nationwide coverage and intuitive access to complex environmental datasets.
Our approach leveraged our deep understanding of conservation workflows and environmental datasets to transform the tool from regional compliance resource to national strategic asset.
Phase 3: Uncovering the importance of membership ROI
Comprehensive member interviews revealed workflow needs that informed both technical architecture and go-to-market strategy.
Success would be measured not just in user satisfaction, but in ESMC's ability to demonstrate clear membership ROI.
Phase 3: Uncovering the importance of membership ROI
Comprehensive member interviews revealed workflow needs that informed both technical architecture and go-to-market strategy.
Success would be measured not just in user satisfaction, but in ESMC's ability to demonstrate clear membership ROI.
Phase 3: Uncovering the importance of membership ROI
Comprehensive member interviews revealed workflow needs that informed both technical architecture and go-to-market strategy.
Success would be measured not just in user satisfaction, but in ESMC's ability to demonstrate clear membership ROI.
Impact and Outcomes
From regional research to national growth engine
ESMC is now positioned as the definitive resource for conservation insights across the continental United States. We transformed the original 13-state research project with a static deliverable into a dynamic, nationwide platform through intelligent data architecture integrating 60+ environmental data points for every US county.
Transforming static research into a powerful membership acquisition asset.
From regional research to national growth engine
ESMC is now positioned as the definitive resource for conservation insights across the continental United States. We transformed the original 13-state research project with a static deliverable into a dynamic, nationwide platform through intelligent data architecture integrating 60+ environmental data points for every US county.
Transforming static research into a powerful membership acquisition asset.
From regional research to national growth engine
ESMC is now positioned as the definitive resource for conservation insights across the continental United States. We transformed the original 13-state research project with a static deliverable into a dynamic, nationwide platform through intelligent data architecture integrating 60+ environmental data points for every US county.
Transforming static research into a powerful membership acquisition asset.
Adaptive data architecture in action
This project demonstrates our core methodology of adaptive data frameworks that grow with your impact. Our system easily accommodates additional dataset integration requests and was built with adaptation and scalability in mind from day one. This ensures flexibility for ESMC's expanding mission, all the while deploying a fully customized platform at a price point that works for non-profits and grant funded projects.
Transforming static research into a powerful membership acquisition asset.
Adaptive data architecture in action
This project demonstrates our core methodology of adaptive data frameworks that grow with your impact. Our system easily accommodates additional dataset integration requests and was built with adaptation and scalability in mind from day one. This ensures flexibility for ESMC's expanding mission, all the while deploying a fully customized platform at a price point that works for non-profits and grant funded projects.
Transforming static research into a powerful membership acquisition asset.
Adaptive data architecture in action
This project demonstrates our core methodology of adaptive data frameworks that grow with your impact. Our system easily accommodates additional dataset integration requests and was built with adaptation and scalability in mind from day one. This ensures flexibility for ESMC's expanding mission, all the while deploying a fully customized platform at a price point that works for non-profits and grant funded projects.
Transforming static research into a powerful membership acquisition asset.
Membership acquisition success
The platform became ESMC’s primary demonstration tool, enabling engaging webinar series and successful closure of multiple new consortium members. What began as internal research evolved into a highly effective business development asset.
Transforming static research into a powerful membership acquisition asset.
Membership acquisition success
The platform became ESMC’s primary demonstration tool, enabling engaging webinar series and successful closure of multiple new consortium members. What began as internal research evolved into a highly effective business development asset.
Transforming static research into a powerful membership acquisition asset.
Operational transformation
Through streamlined workflows and comprehensive go-to-market strategy development, ESMC members now access critical geospatial data without friction points. Our approach bridges complex environmental science with scalable business strategy.
Transforming static research into a powerful membership acquisition asset.
Operational transformation
Through streamlined workflows and comprehensive go-to-market strategy development, ESMC members now access critical geospatial data without friction points. Our approach bridges complex environmental science with scalable business strategy.
Transforming static research into a powerful membership acquisition asset.
Operational transformation
Through streamlined workflows and comprehensive go-to-market strategy development, ESMC members now access critical geospatial data without friction points. Our approach bridges complex environmental science with scalable business strategy.
Transforming static research into a powerful membership acquisition asset.
"Our team contracted Celium to build a user-friendly, interactive, web-based mapping tool for a membership-based consortium. The final product exceeded our expectations. The Celium team's technical/industry expertise, energy & professionalism made working with them a great pleasure. Highly recommended!"
Doug Adams
Manager, Member Engagement & Social Impact Manager
Ready to transform your data into strategic advantage?
Strategy consultation includes assessment of current challenges, conservation-specific opportunity identification, and partnership model discussion.
Ready to transform your data into strategic advantage?
Strategy consultation includes assessment of current challenges, conservation-specific opportunity identification, and partnership model discussion.
Ready to transform your data into strategic advantage?
Strategy consultation includes assessment of current challenges, conservation-specific opportunity identification, and partnership model discussion.